Entrepreneurship & Startups

Find a real problem and solve it

Novice

Mastery0%

Novice

Concept 10 of 20

settled

Unit economics

If you lose money on one customer, you cannot fix it by adding more.

Definition

The revenue and cost behaviour of a single customer or transaction, the building block of business viability.

Step 1

In one or two sentences, what do you think this concept means? Wrong is fine; the small struggle is what makes the answer stick.