People & Influence

Negotiation & Persuasion

Reach agreement without losing yourself

Novice

Mastery0%

Novice

Foundations

BATNA

Your Best Alternative To a Negotiated Agreement. Whatever you'll do if this deal falls through.

framework~1 min

Definition. Your Best Alternative To a Negotiated Agreement, the course of action you take if this deal fails.

In one or two sentences, what do you think this concept means? Wrong is fine; the small struggle is what makes the answer stick.